Please visit our online media kit to find out more information and/or contact a Sale Representative (link to "request info" page) directly to begin the set up process.
To join the Loan.com Ethical Lender Rate Directory you will need to complete and submit all necessary contract and rate information forms to establish a new account.
Once the documentation is executed, Loan.com will set up your account and email your login and password. A Customer Service Representative will also call you to walk you through setting up your account.
Loan.com's mission is to educate and empower consumers as they search for a loan. The Borrower's Bill of Rights educates consumers with regard to what they should expect from their lender. We strive to make sure that all lenders in our rate directory subscribe to these principals.
Click the following link to read the Borrower's Bill of Rights:
http://www.loan.com/borrowers-bill-of-rights
Lenders on Loan.com can earn up to three stars to help differentiate them from other lenders.
The stars are allocated when a lender meets the following criteria.
Lenders on Loan.com can earn up to three stars to help differentiate them from other lenders.
Stars are awarded when lenders meet the following criteria.
You can learn more about the Better Business Bureau by visiting their website http://www.bbb.org
Click on the following link for more specific information on how to join the Better Business Bureau
http://www.bbb.org/membership/index.asp
Loan.com offers a cost per click rate directory advertising opportunity through our Ethical Lender Rate Directory. The Ethical Lender Rate Directory offers two loan categories: Mortgages and Home Equity. Within these loan categories we offer a wide variety of loan products.
| Conforming | Jumbo | Government |
|---|---|---|
| 30 Year Fixed | 30 Year Fixed | FHA 30 Year Fixed |
| 20 Year Fixed | 20 Year Fixed | FHA 15 Year Fixed |
| 15 Year Fixed | 15 Year Fixed | FHA Adjustable |
| 10/1 ARM | 10/1 ARM | VA 30 Year Fixed |
| 7/1 ARM | 7/1 ARM | VA 15 Year Fixed |
| 5/1 ARM | 5/1 ARM | |
| 3/1 ARM | 3/1 ARM |
| Home Equity |
|---|
| Home Equity Line |
| Home Equity Loan |
The Ethical Lender Rate Directory covers all 50 states and the District of Columbia. Note that the number of rates will vary from market to market as well as by loan product.
In addition to the CPC advertising available on Loan.com our sister site LoanApp.com offers mortgage lead sales. To find out more about buying mortgage leads visit www.LoanApp.com or click on the following link: http://loanapp.com/mortgage-leads.html
You can target by loan type (mortgage or home equity), loan product (30 year fixed or 5/1 ARM) and state in the Loan.com Admin Extranet.
For example you can target your rates by a 30-year Fixed Rate Loan in Florida or a HELOC in California.
Yes. We offer you the flexibility of using a different tracking URL and phone number for each individual rate listing. You also have the option of using a default URL and phone number for all of your listing.
The Ethical Lender Rate directory is a cost-per-click (CPC) performance based model. This means that you are only charged when those users who are interested in your products click on your hyperlinked company name or phone icon.
We offer a 5% discount for customers using the auto renewal feature where your credit card is automatically charged when your account balance reaches a predetermined level.
Contact a sales representative to learn more about our rate card.
Via email: http://www.loan.com/contact
Via phone: 1-888-265-1110
That is entirely up to you. There are no monthly spending requirements. We do require a $500 initial deposit to start. This initial deposit goes 100% toward the purchase of clicks. We require the initial deposit to ensure you get enough clicks to get an accurate assessment of the traffic and quality Loan.com offers.
We offer a 5% discount for customers using the auto renewal feature where your credit card is automatically charged when your account balance reaches a predetermined level.
We offer two different payment plan options:
If you choose to run your listings continuously, it is important that you to log into your account frequently and monitor your click activity. By monitoring your click volume carefully, you can estimate your monthly charges. You can also choose to suspend your campaign if volume is higher than anticipated.
You will be charged for clicks on both your company hyperlink and the telephone icon. When a user clicks on the phone icon, they will see a pop-up box with your phone number prominently displayed.
These links can appear in multiple places throughout the site. They will always appear in the Ethical Lender Rate Directory but they can also appear in some of our calculators when the consumer selects a loan program that you offer for further analysis. Having a consumer select your loan program for analysis in a calculator doesn't generate a click but rather places your information in front of the consumer an additional time. Clicks are only generated when the consumer clicks on the hyperlink or telephone icon.
Yes, you can set monthly budget caps. These caps can be set at the state and product levels or cover the entire account.
You can allocate monthly budget caps at the product and state levels. You can also set a total account cap. In addition to setting caps you can pause your entire account at any time.
There is no fixed billing cycle. You have the option of manually charging your credit card when your funds get low or you can utilize our auto renewal feature to automatically charge your credit card when your account balance falls below a certain level.
We offer a 5% discount for customers using the auto renewal feature where your credit card is automatically charged when your account balance reaches a predetermined level.
Charges will appear on your statement whenever your account is charged.
You can choose to increase your monthly budget or you can add funds through the Loan.com Admin Extranet. You can add funds to your account online by charging your credit card. If you are using our auto renewal program you card will be automatically charged when your balance hits a predetermined level.
We offer a 5% discount for customers using the auto renewal feature where your credit card is automatically charged when your account balance reaches a predetermined level.
Loan.com offers a wide variety of reports to help you understand the performance of your campaign and the estimate your monthly spend. You have the ability to track clicks, deposits, daily cost and average CPCs for your account. The reports break the information down to the state, loan type and product levels.
You can update rates through our online tool on the Loan.com Admin Extranet 24 hours a day.
We will be launching an XML rate update tool that will be available shortly. Ask your account manager about this feature and when it will be available.
You can update your rates 24 hours a day through our Loan.com Admin Extranet. We update rates on our site every hour throughout the day.
Any rate not updated for 5 days will be removed from the site.
We post rate updates on the site hourly throughout the day.
Rate listings are initially presented in random order based on the last day they were updated. As long as your rates are updated every day you will be included with the top group of listings. So this means that your link will appear in multiple positions throughout the day, and based on probability, it is likely that your link will appear in the top position at least one or more times during the day. Any rate not updated for 5 days will be removed from the site.
Please note that once a consumer has reached a rate table, they can choose to resort the table by a number of fields. For instance rates can be sorted by rate, APR, points, lender, lock period, or estimated payment.
We work to ensure that rates displayed on Loan.com are realistic in a number of ways. First we ask all lenders to adhere to the principals of the Borrower's Bill of Rights, which includes a fair rate quote. Lenders violating this will be kicked off the site. Secondly, we encourage consumers using Loan.com to identify any unethical behavior and all consumer complaints will be investigated. There are additional ways that Loan.com police's rates that we do not publicly disclose.
You can view the Loan.com Quality Control Process at the following URL http://www.loan.com/qualityprocess
We have a complex algorithm that is constantly scanning the system for any fraudulent clicks. Any clicks deemed fraudulent will be immediately credited to your account - in most cases before you actually see the initial charges reflected in your reporting. The review process includes screening for a variety of factors such as clicks in rapid succession and clicks from the same IP. We don't disclose the specifics of the algorithm to help ensure that the system isn't compromised.
The advertising terms and conditions for Loan.com can be viewed on our website. http://www.loan.com/termsandconditions
No. We have drafted the contract to be in the best interest of all advertisers as well as Loan.com. The contract has thoroughly reviewed by our legal team.
The advertising terms and conditions for Loan.com can be viewed on our website. http://www.loan.com/termsandconditions
Yes. All advertisers must adhere to the principals outlined in the Borrowers Bill of Rights. You can find the Borrowers Bill of Rights on our website. http://www.loan.com/borrowers-bill-of-rights
The contract term outlined in the advertising terms and conditions is for an initial term of one month. At the end of this initial term, the contract automatically renews until terminated by you or Loan.com. However, the contract gives you the right to terminate with notice and to pause your campaign at any time in the Loan.com Admin Extranet.