Loan.com The Future of Rate Directories
Loan.com Generates Sales for Ethical Lenders
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FAIR MARKETPLACE for Lenders that Consumers Can TRUST
- Tactics used by unethical lenders ("bait & switch" or "surprise fees") make consumers wary, and make it hard for ethical lenders to compete
- Loan.com is designed to help ethical lenders
- In our "trusted marketplace," lenders agree to a code of behavior - consumers are confident in the lenders to whom they are introduced
- The result is a fairer marketplace for lenders, with consumers who have more realistic expectations
EFFICIENT Marketing for Lenders
- Site design is simple and easy to navigate - only 1 click to see a lender list
- Lenders are highlighted in three ways - Ethical Lender Rate Directory, Loan Analyzer, and Loan Comparator
- Lenders only pay for clicks on listings, not page views
- Targeted placements bring lenders to consumers at best moment for action
- Loan.com is uncluttered (no obtrusive ads and fewer competitors) so there is a much greater chance you'll appear on the first page
CONVENIENCE for Lenders
- Control click count, budget, and overall campaign from admin tool
- Track each state or individual listings, and update rates whenever desired
- Back-end system enables easy management of advertising spend